Facebook Twitter LinkedIn
Facebook Twitter LinkedIn

Home / Research identifies wayfinding behaviours


Research identifies wayfinding behaviours

 Visual indoor GPS

A study into wayfinding behaviours in an outdoor environment has identified variables which can improve efficiency, accessibility and safety in helping people move around.

One of the conclusions of the research by the Department of Architecture and Planning, at the Indian Institute of Technology at Uttarakhand was that “the wayfinding process involves complex cognitive processes.”

At Briteyellow we would say that even though navigation is not a simple thing, technology can help it be so and, when GPS works outdoors, it already does.

Briteyellow has found a way to create a visual indoor GPS which can help people move more efficiently in large venues such as airports, museums, shopping centres and large workplaces.

Researchers also found that participants performed relatively better when given the navigational information through verbal directions. They said: “Verbal directions are generally considered convenient and easier to translate into actions; however it primarily depends on the complexity or clarity of instruction, and the reference points used to direct the navigator.”

Briteyellow believes that people are used to receiving verbal directions via their smartphones and, if this is combined with our BriteLocate3D virtual reality wayfinding technology, we have created a solution which can save people time when moving around in both outdoor and indoor settings.

The researchers also concluded that “in the absence of wayfinding maps and carefully placed directional signs, people tend to walk longer distances and take more time as they are trying to get familiar with the environment.”

Briteyellow contends that people don’t need maps and signs if they have all the necessary navigational information on their smartphones. GPS makes this possible in outdoor environments and our indoor navigation technology means this is now within reach for places which GPS cannot reach.

The research appears in Research into design for communities Volume 1, Proceedings of ICoRD 2017 by Amaresh Chakrabarti at the Centre for Product Design and Manufacturing at the Indian Institute of Science in Bangalore, India, and Debkumar Chakrabarti in the Department of Design at the Indian Institute of Technology Guwahati, in Guwahati, in Assam, India.

By Springer Nature Singapore Pte Ltd ISSN 2190-3026


Follow us on




Subscribe to our blog here



Download our apps

Briteyellow VoIP & BriteLocate available on


Need to know more about Briteyellow?

Contact one of our friendly team for more information or to arrange a demonstration.